Boutique hotels are typically small-scale (often under 100 rooms) to maintain an intimate atmosphere. This size enables highly personalized service and attention to detail, making each guest feel special.


Unique character with cohesive themes that reflect local culture and neighborhood vibes.

Bespoke furnishings, local art, and regionally inspired decor create a genuine sense of place.

Subtle technology integration ensures modern comforts without overshadowing authentic ambiance.

Luxury resorts epitomize escapism, often located in resort destinations like beaches, mountains, or exotic locales. Site-responsive design is paramount – the architecture should celebrate the natural beauty and cultural heritage of the locale.


Local materials and styles blend the resort seamlessly with its environment.

Self-contained paradises with private villas, infinity pools, spas, and fine dining.

Eco-friendly systems like solar power and rainwater harvesting appeal to luxury travelers.

City hotels serving business travelers and urban explorers face the challenge of limited space and fast-paced guest turnover. Efficiency is key: designs favor smart use of space, with multifunctional areas and compact layouts that still feel comfortable.


Lobbies double as casual meeting hubs or co-working lounges.

Prime locations near business districts, transit hubs, and local attractions.

Early adopters of smart-room technologies and app-based services.

Extended-stay hotels cater to guests who need a "home away from home" for weeks or months – such as corporate relocations, project teams, or travelers seeking apartment-style lodging. Residential comfort is the guiding design principle here.


Larger suites with kitchenettes, laundry access, ample storage, and separate living areas.

Inviting common areas foster a sense of community among long-term guests.

Keyless entry and mobile apps offer convenience for guests on their own schedules.