cove’s PowerLady Fitness provides a unique, woman-focused fitness environment that challenges traditional gym culture and drives membership engagement. The modern design creates a sense of empowerment, while flexible spaces accommodate diverse fitness needs. Social spaces for workshops and community events enhance member retention and create a loyal client base. With a focus on creating a supportive and inclusive atmosphere, this project offers an opportunity to tap into the growing demand for niche fitness concepts that cater to underserved demographics.